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The Quick Word Company


We write how we think and we think how we  write.

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The Quick Word Company


We write how we think and we think how we  write.

The Quick Word Company Logo

Creative thinking and writing for brands.


We're queens of content and biro-wielding word strategists, big-talkers and prolific note takers. We’re the brains and the brawn when it comes to putting the poetry and power of great words into the heart of brands.


creative copywriting | content creation | brand communications


hello@thequickwordcompany.com
(+852) 6439 3658

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Why


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Why


WHY

The value of substance and style.

Do you use words when you talk, write, email, campaign, brainstorm, tweet, present, pitch, think, communicate and express yourself? Have you ever felt stuck about how to say something or feel like you say the same things over and over? Do you put a lot of writing tasks into a large, 'too-hard' basket – or worse still, think – no one reads it anyway! Do your words feel staler than a forgotten baguette?

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Yes? Well, we could be a breath of fresh air. 

We're the thesaurus-trapezing, syntax-seeking, tonality treasure hunters who bring your brand to life.

We’re important. Sure, maybe we’re not presidential election or moon landing important (note: both events needed words), but we’re definitely bottom line, top dollar, audience engaging, successful venture important.

Why? Listen carefully.

Your words work for you around the clock. They help you speak up, stand out and sell.

When you have content, you have substance and you’re going to form a deeper, more lasting connection with your audience. An authentic tone of voice differentiates you from competitors, allows you to communicate with confidence and helps you develop a richer understanding of your proposition.

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We


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We


WE

We're a network of big, sexy brains.

network of sexy brains

Founded by Hong Kong born and bred sister duo, Cruzanne and Ellie-Kate Macalister, The Quick Word Company has grown to include international editors, storytellers, service and industry experts and rogue creative thinkers. We’re set on showing others the value of words and have an indispensable network of clever like-minds to galvanise into action.

We're a curious team. You'd be surprised at the pockets of knowledge we've accumulated from working across so many sectors. 

We have a wide variety of interests, insights and observations which often prove an invaluable link between your brand and your audience. 

Our team hails from backgrounds in media, broadcasting, journalism, publishing, public relations, marketing, branding, creative campaigning and even stand-up comedy. It's fair to say we’ve seen writing at its best… and worst.

 

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Write


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Write


WRITE

We live and breathe your brand.

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We're identity chameleons.

We become exactly what we need to be to get to the heart of your content and copy. We get to know your brand as if it was our own, working to clarify, refine and express what it is about you that will get others to sit up and take notice. 

We explore the mysteries of industries. From television to tourism, finance to fine arts, radio to retail, editorial to endorsement, crisis management to curiosity – we’ve written for a laugh, for a cry and for the sheer love of writing. We’ve done it all and we’d do it all again. 

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For


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For


FOR

We dive into every project.

Our services include (but are not limited to):

  • Website Copy
  • Press Releases
  • Blogs
  • Advertorials and Editorials
  • Brochures and Newsletters
  • EDMs
  • Packaging and Product Descriptions
  • Award Submissions
  • Scriptwriting
  • Infographics
  • Social Media
  • Slogans
  • Internal Communications
  • Names and Taglines
  • Digital and Print Ad Campaigns
  • Content Creation
  • Speeches and Presentations
  • Content Strategy
  • Tone of Voice Creation and Development
  • Brand Identity and Communications Strategy

Clients and compadres

We’ve written for over 150 brands (truly, we counted)

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You


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You


You

Let's put pen to paper.

 

Looking for the right words?
We'd love to hear from you.
hello@thequickwordcompany.com
 

We love connecting, collaborating and coffee.
UX designer? Marketing manager? Creative trailblazer? 
Let's chat.
ellie@thequickwordcompany.com

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Quack Quack


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Quack Quack


QUACK QUACK

We like to join the dots.

Quack Quack is an archive of our observations,

insights and creative inspirations.